Editorial policy: how our pages come together
How do we decide what goes on our pages? We start from one question: will a reader in Australia understand this on the first read, and could they act on it with confidence?
What we aim for
Our goal is practical, understandable information. We choose plain wording over jargon, short blocks over long paragraphs and verified facts over impressions. When a rule has a condition attached, we keep the condition beside the rule, so a reader never meets a bonus figure without the wagering that comes with it. Our tone stays calm and direct throughout, whatever the topic. We write in Australian English and show amounts in Australian dollars written as AUD, so that figures read naturally for our audience. Think of a reader checking a page on a phone late in the evening: the answer should sit near the top, and the detail should follow in short, labelled blocks. Responsible messaging is part of the job, which means we describe gambling as paid entertainment and we keep budgets and breaks in view.
Sending a correction
If you spot something wrong or out of date, here is what happens.
- Write to our team and say which page and which statement you mean.
- Tell us what you believe is correct, so that we can check it properly. A short note is enough, and a precise one saves time.
- We compare the statement with the facts we hold for that page.
- If the statement is wrong, we correct the wording and update the page.
- If the statement stands, we keep it as it is.
Page types and review rhythm
The kinds of pages we publish and how each is kept accurate.
Page type | What we check | When we revisit |
Guides to offers and bonuses | Amounts, wagering and expiry against the facts we hold | When an offer changes |
Payment and app pages | Methods, timings and platform details | When a detail changes |
Service pages | Wording is clear and consistent with the rest of our pages | At each review |
Where our facts come from
Facts before words
Every statement on a page rests on a verified fact. Where a fact is firm only in part, we soften the wording with plain terms such as about or typically, so that a reader sees how firm it is.
Which sources count
Official brand information and official help organisations count most. Opinion, rumour and unverified claims do not shape what we write, and only confirmed statements reach a page.
Plain wording last
Once the facts are settled and each condition sits beside its rule, we polish the wording and remove anything that does not add a fact, a condition or a useful example. The result is shorter, and it is easier to trust. A page that has been trimmed this way reads like a clear answer from a knowledgeable friend, and not like a sales leaflet.